Tania Green '11SM Pitches on Shark Tank
What program were you in at Simmons and what's your current job title?
Communications Management. I'm the CEO and Founder of PMS Bites.
What's a typical day like for you?
When I first started my company there was a different problem to solve every day. One minute I'm the baker, the next minute I'm dealing with marketing, sales and press. Now that I have people helping me with production, packaging and fulfillment, I'm focused on marketing and distributing the product.
What made you start your own business?
I wanted to wake up in the morning and feel proud of what I was doing. I wanted my work to be my own — and I was tired of commuting to a job that helped someone else live out their dreams. I'm not a follower and I'm not a task-oriented person; I've always been a visionary, I just needed to figure out my passion.
What's your Simmons Moment?
I can't think of one particular moment — I just know that it was important to me to go through a program where many successful women went before me. There is a deep and rich network I can access at any time.
What advice would you give to current Simmons undergraduate students?
Don't get caught up in what you're supposed to do. Take some time to figure out the things that make you happiest and write them down. If you don't have anything that makes you happy and you're going through the motions, stop and try new things. You can create a business out of a passion if it really makes you happy and if you're willing to work hard enough to make it happen.
Tell us about being on Shark Tank.
Shark Tank was by far THE most exciting experience for me. When I first started my company I wrote down everything I wanted and needed on large wall-size post-it notes. I wrote "Get on Shark Tank." 4 months later, I received an email from Shark Tank producers asking me to apply for the show. Doors were flying open for me and my company.
How did you prepare for the show?
For 2 months prior to shooting, I would wake up every morning and say my pitch, get in the shower and say my pitch, work out and say my pitch, get in bed and say my pitch. I also printed out pictures of the sharks and posted them on my wall and would pretend they were asking me questions. It was a lot of fun!
What are the top 3 things you learned from being on the show?
- You must strike a balance between being entertaining and being prepared.
- Don't ever let nerves get the best of you.
- Once you've pitched in front of Kevin O'Leary, you'll never get nervous pitching again.
Were you successful in your pitch?
I was very successful in my pitch. I have an outpouring of love, support and orders. Three investors have reached out and 2 celebrities. Shark Tank is about the exposure; the deal is the icing on the cake. I have exposure, investors and amazing opportunities on the horizon.