David Meerman Scott
Marketing maven David Meerman Scott is the author of the new hit book World Wide Rave, as well as the BusinessWeek bestseller The New Rules of Marketing & PR.
A renowned online thought leader, he is an expert on the use of social media tools such as blogs, podcasts, and viral videos to generate attention and build business by going directly to buyers. Scott was formerly a marketing vice president at two publicly traded technology companies and the Asia marketing director for the electronic information giant Knight-Ridder.
Much in demand as a marketing strategist, he has consulted at corporations and organizations around the world, including HP, Microsoft, the NASDAQ Stock Market, the U.S. Marine Corps, SAP, Google, and the National Investor Relations Institute. Scott currently serves on the board of directors of Kadient and the board of advisors of Hubspot.