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Undergraduate East Asian Studies

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Trustman Art Gallery at Simmons
 

Arts Administration: an Interdisciplinary Major
The department of art and music offers this interdepartmental major in conjunction with the Departments of Management and Communications. The major provides an opportunity for students to prepare for careers in the arts, including management; public relations; promotion and marketing; budgeting; art or music editing in museums or publishing houses; and management of public and corporate art activity, foundations, music, depending up on her strengths and interests. Internship experience in one of these areas is an integral part of the major. The major offers a choice of emphasis in either management or communications. The department is committed to tailoring the program, to each student’s career goals.

Requirements:
Students are required to take fifty-two semester hours including thirty-two in art or music and twenty in either management or communications as listed below.

 
 
 
Art
ART 111 Introduction to Studio Art: Drawing
ART 112 Introduction to Studio Art: Color
ART 141 Introduction to Art History: Egypt to Mannerism
ART 142 Introduction to Art History: Baroque to the 20th Century
ART 143 State of the Arts: An Introduction to Arts Administration
ART 390 Arts in the Community
One elective in art history

Music
MUS 120 Introduction to Music: The Middle Ages to Early Romanticism
MUS 121 Introduction to Music: Early Romanticism to the Present
ART 143 State of the Arts: An Introduction to Arts Administration
ART 390 Arts in the Community
Three electives in music history, theory, or performance.

Communications Track
COMM 122 Writing and Editing Across the Media
COMM 186 Introduction to Public Relations/Marketing Communications
COMM 281 Writing for Public Relations and Integrated Marketing
And two of the following courses:
COMM 120 Communications Media
COMM 121 Visual Communications
COMM 123 Communications Technologies
COMM 124 Media, Messages, Society
COMM 210 Introduction to Graphic Design: Principles and Practices (requires COMM 121)
COMM 220 Video Production (requires COMM 120 or consent)
COMM 244 Design for the World Wide Web (requires COMM 121, 123, and 210)
COMM 260 Journalism
COMM 310 Feature Writing (requires COMM 122)

Management/Finance Track
MGMT 100 Introduction to Management
MGMT 110 Principles of Accounting
MGMT 260 Principles of Finance
And two of the following courses:
MGMT 111 Principles of Managerial Accounting
MGMT 125 The Manager and the Law
MGMT 243 Organizational Communication and Behavior
MGMT 286 Management Information Systems
MGMT 321 Managing the Diverse Workforce (requires junior standing)
Recommended:
ECON 100 Principles of Microeconomics
ECON 101 Principles of Macroeconomics
MATH 118 Introductory Statistics

Management/Marketing Track
MGMT 100 Introduction to Management
MGMT 110 Principles of Accounting
MGMT 250 Principles of Marketing
And two of the following courses:
MGMT 230 Consumer Behavior
MGMT 231 Integrated Promotional and Brand Strategy
MGMT 233 Sales/Sales Management
MGMT 234 Organizational Communication and Behavior
MGMT 236 Retail Management
MGMT 237 The Woman Entrepreneur: Starting, Marketing, and Managing a Small Business
MGMT 321 Managing the Diverse Workforce (requires junior standing)
Recommended:
ECON 100 Principles of Microeconomics
ECON 101 Principles of Macroeconomics
MATH 118 Introductory Statistics

 

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